Structural Damage (Rough, brittle, weak and breakage prone hair)
This means your hair proteins are damaged or weak leaving your hair brittle, dry and prone to breakage.
Curly hair is naturally prone to dryness because sebum has difficulty traveling along the bends of the hair. Bleaching further raises the cuticle, causing your hair to lose even more moisture and increasing the risk of chronic dryness.
Treatment Focus
1) Strength Treatment: Patch up the damage, reinforce weakened strands with hydrolyzed wheat protein, collagen and plant proteins like oats and fenugreek seeds (twice monthly)
2) Intensive Moisture infusion: Restore hydration and improve manageability using our proprietary moisture mesh complex (A blend of plant-based conditioners (flaxseeds, licorice roots, marshmallow roots) fused with oil blends like shea butter and castor oil
3) Daily moisture & Growth Boost: Bleached hair is typically high porosity. A daily mist is necessary to reduce roughness, brittleness, smoothen the strands and improve softness
4) Moisture sealing: Bleached curly hair loses moisture easily. it’s advised to use sealants like shea butter or castor oil to prevent excessive water loss and keep your strands moisturized for longer
